HOMEGROWN INSPIRATION & COMMUNITY INVOLVEMENT
Following the Guiding Principles for the 21st Century Planned Community of Columbia, Destination Long Reach, will be a mixed-use, multi-generational arts and culture development. Columbia Concepts has the plan to lead the Long Reach Rising! Our concept transforms the entire Urban Renewal Area into an entertainment and activities village worthy of the PlanHoward 2030 vision. With strikingly appointed, amenity-rich, green building structures and eye-catching signage that recognizes the history of the community, the new Long Reach Village Center (LRVC) will command attention. With this concept, LRVC will return to prominence, creating significant economic benefits including jobs. Stay up to date on the latest project details here.
The Art of our Community
Destination Long Reach will include the perfect blend of familiar local organizations and national retailers who will bring the WOW to Long Reach. We will step into the 21st century with modern immersive art entertainment (which inserts art and technology) that is fun for all ages. And we will invest heavily to bring a range of local shops who will showcase the best of Howard County talents in dining, entertainment, shopping experiences.
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Building Good Sports
Let's hear it for the home team! Destination Long Reach has an impressive starting line of sports offerings in a multi-use sports complex. we will have the ability to host travel teams and tournaments, as well as community health and lifestyle classes. Community sports provide opportunities for young athletes and families to build lifelong bonds, support each other and demonstrate teamwork, and now it's close to home.
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A Home Like No Other
The Destination Long Reach concept focuses on for-sale and rental housing opportunities that target seniors, individuals, and families seeking to make Long Reach their home. With rooftop gardens, and amazingly appointed units with desired amenities, mid-career singles and empty nesters at all levels of income also will have housing options. The residences at Long Reach will be in high demand!
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WHY IT HAD TO BE LONG REACH
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Once a premier family destination in Howard County, the Long Reach Village Center (LRVC) is poised for a historic rebirth. In the early 1980s, LRVC was home to a thriving grocery store, a new arts center, and local shops, like our favorite, Pappy’s Restaurant.
Over time, big-box competition, among other things, spurred disinvestment in LRVC, causing a sustained adverse impact on the village center. Its reputation as a destination location diminished as anchor tenants closed their doors. Lacking the necessary investment, structures deteriorated. Eventually, the County Council designated LRVC as a blighted area. Far from being reduced to ruins, Long Reach remains rich in history, dearly loved by our community, and ideally located near major interstate highways, freeways, and thoroughfares that connect Howard County with Baltimore, Anne Arundel, and Prince George’s counties, and Annapolis and Baltimore cities. With these assets in mind, the sun will rise over the village center again! Columbia Concepts is ready to lead the Long Reach rising with its design concept Destination Long Reach, which will restore the village center as a destination location that embraces arts, culture, and community. |
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Automotive & Pedestrian Zones
The new village center plan will build upon Long Reach's well-traveled walking trails by adding micro-mobility friendly pathways to ensure all travelers feel welcome and safe. A new road, located at the epicenter, allows consumers to drive through the heart of the new development.
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Underground Parking
To maximize opportunities, underground parking will not only mitigate expected traffic congestion but also create parking opportunities with state-of-the art security measures for visitors and residents alike.
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Street Level Frontage
Cobblestoned streets will be scaled to the pedestrian experience, as retail options run virtually the entire gamut of the street level frontage.
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Sectional Continuity
Strategic bulk-plane step-backs create dynamic outdoor opportunities above the street level, generating sectional continuity between fun retail experiences and exciting entertainment experiences. LRVC will become an entertainment node with aesthetically enhanced, public-gathering spaces.
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Spur Connectivity
The concept will seamlessly integrate new access approaches with surrounding neighborhoods and pedestrian/bike paths, which will spur connectivity.
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Spatial Experiences
Each street will be classically lit and lined with exciting entertainment venues, multivalent retail spaces and distinct dining opportunities spanning the range of fine dining to comfort food experiences.
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Anchor Tenants
Anchor tenants will be destinations featuring modern technological (immersive art) and social experiences; an indoor athletic facility for trending court-based sports (like volleyball and pickleball); a modern senior center that complements existing nonprofit and community-based activities and opportunities; a boutique grocery store that complements existing supermarkets nearby and provides shoppers with aisles of high-quality and organic products in a space that doubles as a community gathering place.
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